Home > blogging for Britain, marketing ramblings > La Senza Christmas crackers lack originality

La Senza Christmas crackers lack originality

Back in August I wrote about some Christmas sauce designed to sell lingerie.  Well, this Christmas La Senza have decided to use soft porn product shots in a humourous and festive way to flog their undies.

Not a bad effort and one that reminds us all that beauty comes in every cup size.  However, with it’s o-faced girls it does strike me as a bit of a rip-off of the Durex play ad, which featured girls in the act singing along to an opera aria and caused a stir in March.  Not as much of a stir as this Spanish ad promoting voting with the slogan “voting is a pleasure”.

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